Nathan’s journey began in Tel Aviv and travelled through New York, Berlin, and Paris:
Each city’s unique consumer profile and retail landscape helped shape his expertise in brand experience design for luxury retail in both e-commerce and brick-and-mortar sectors.

Nathan’s distinctive visual vocabulary has outperformed traditional marketing practices by seamlessly integrating creative vision with business objectives -   transforming large-scale retail formats into storytelling spheres that elevate brand identity, ensuring visual consistency, and fostering brand loyalty that turn consumers into brand advocates.

Nathan has gained recognition for his work by introducing innovative and scalable visual strategies that combine the core practices of visual merchandising, digital scenography, and immersive architectural elements that adhere to global industry standards across all touch points.

Framework

Brand Experience Design

Elevating brand identity through conceptual pop-ups and immersive window display designs.

Redefining the customer experience with captivating spatial storytelling, and crafting an architectural tone of voice tailored to purpose-driven businesses across all sectors. 

Ideal for established fashion houses, emerging talents, beauty and lifestyle startups, and brands that are launching or rebranding.

Services: 
· Pop-Up & Window Display Design
· Retail Experience Design
· Digital Infrastructure Design
· Campaign Concept Design 
· Visual Identity Concept Development

Creative Direction & Brand Positioning

As brands across industries continue to seek fresh, creative expression, Nathan’s background as a Creative Director and Fashion Contributor for L'Officiel and Harper’s Bazaar positions him as a sought-after creative partner. 

In his role as a Brand Specialist, Nathan supports the development of each business model—starting with category design, commercial strategy, and market sizing analysis—
to establish a sustainable foundation for brand identity. 

From merchandise and collateral design to brand books and custom typography for omni-channel inserts, Nathan helps brands refresh their moodboards, redefine storytelling frameworks, and craft distinctive visual tone guidelines to engage and grow global audiences.

Services:
· Business Model Development
· Pricing Strategy
· Audience Segmentation
· Market Sizing Analysis  
· Brand Positioning
· Sustainability Consulting 
· Retail Expansion and Distribution (EU, APAC)

Visual Merchandising Consulting

For both retail showrooms and large-scale retail formats, visual overload is a common challenge—and showcasing designs in every size, style, and color often seems overwhelming, leading to a cluttered customer experience.

Nathan’s role as Visual Merchandising Strategist is to define brand guidelines and audience segmentation by establishing a strong and sustainable strategic narrative.

Balancing both visual necessities and commercial strategy within multi-brand retail environments, Nathan delivers effective solutions that are clear and cohesive—elevating the overall brand presentation.

Services: 
· In-store Layout & Zoning
· Strategic Narrative Design
· Communication & Typography
· Product Placement & SKU Rotation 
· Purpose and Customer Journey Definition 

Press

  • “The Good Showroom” reached 2nd place as "10 promising Self-Funded Businesses Of The Year" - DIE WELT Magazine, Germany

  • 5 Stars review for the launch of the E-com Luxury resale platform of Mons & Fabs X The Good Showroom COSMOPOLITAN.DE

  • Mons & Fabs Concept Store is listed as "Top 5 best luxury resale platforms" - DER SPIEGEL Magazine, Germany

  • Trunk-Show review - FLAIR Magazine, Germany

  • The Fashion Editors / Interview - L'OFFICIEL Magazine

  • Opening of Mons & Fabs Store in Paris, PARIS MATCH Magazine, France

  • Interview - Nathan V. Ernert, MARKER Magazine, Tel-Aviv